With Big Buy, Microsoft Joins Online-Ad Flurry
Microsoft Corp.’s $6 billion deal to buy an online-ad specialist called aQuantive Inc. puts into high gear a race between Madison Avenue and a new guard of technology businesses that are trying to dominate the unbridled market in brokering Internet advertisements …more
Tags: advertising, Digitas, DoubleClick, Google, Microsoft, RealMedia, WPP, Yahoo!
The entry 'With Big Buy, Microsoft Joins Online-Ad Flurry' was posted
on mei 19th, 2007 at 9.28 pm
and last modified on april 10th, 2009 at 21:43, and is filed under advertising, Media.
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