Why iPad Won’t Silence The Newspaper Presses
Benedict Evans, Enders Analysis
The iPad is a beautiful device that offers new ways to consume and interact with content.
Newspapers are piling in with paid services that some – like Rupert Murdoch - hope will offset the decline of their print businesses.
But, while there is real money to be made here, it will take a long time to match the scale that comes from 10 million people buying a newspaper every day, as happens in the UK. Here’s why…


