Thomas Cook in pitch fee row

by Ian Darby, 08 July 2010, 08:00am

Thomas Cook is demanding a “signing-on fee”, thought to be approaching £1m, from the agency it appoints at the conclusion of its ongoing £30m media pitch.

The travel company’s initial RFI to media agencies outlines demands for a “substantial signing-on fee in return for a three-year contract award” in addition to “a reduction in agency fees currently paid” and “a minimum 10% saving through consolidated media buying”...more