By Megan Garber Some of the most exciting work taking place in The New York Times building is being done on the 28th floor, in the paper’s Research and Development Lab. The group serves essentially as a skunkworks project for a news institution that stands to benefit, financially and otherwise, from creative thinking; as Michael Zimbalist, the Times’ [...]
Archives for posts tagged ‘circulation’
The New York Times’ R&D Lab has built a tool that explores the life stories take in the social space
zaterdag, 23 april 2011
Inside the NYT Lincoln Deal: It’s About Dollars, Traffic and Conversion
maandag, 18 april 2011
Apr 7, 2011 So, it looks like an intriguing deal. Ford Motors’ Lincoln is subsidizing 100,000 new NYT digital subscriptions. Well, it is an intriguing deal, but it’s more nuanced than it seems, and in that nuance, we see some of the next models for how the digital circulation business and the digital ad business [...]
News International shows digital readership rise
woensdag, 30 maart 2011
By Salamander Davoudi Published: March 29 2011 The Times and The Sunday Times had a combined total of 79,000 monthly digital subscribers at the end of February, up almost 60 per cent over the past four months, according to unaudited figures released by News International. The total was up from 50,000 last November and included subscribers [...]
The newsonomics of Sunday paper/tablet subscriptions
vrijdag, 25 maart 2011
By Ken Doctor Digital news business models are playing out on pool tables these days. Break the balls and you have no idea where they’re going or how they’ll impact each other. We’ve got paid content models of varying kinds. We’ve got the new combining “free world” of AOL/Huffington Post+ taking aim at the emerging paid world. [...]
No Iceberg – Separating Truth from Fiction About Newspapers In This Recession
vrijdag, 20 maart 2009
By Earl J. Wilkinson – INMA The death of the newspaper is one of the great exaggerations of today’s economic downturn. It is a myth being perpetuated by people, companies, and the trade press that serve them that are in seeming cardiac arrest — many of whom have amassed debt beyond their means, possess business [...]


