Archives for posts tagged ‘Dell’

WPP Merges Agency Built for Dell

Enfatico, Designed to Prevent Marketing Turf Wars, Will Be Folded Into Y&R By SUZANNE VRANICA WPP is folding Enfatico, the agency it built as a one-stop shop for all of Dell’s advertising and marketing business, into its Young & Rubicam Brands ad firm, according to people familiar with the matter. The move is a retreat [...]